China Food

A new way to reduce sugar — how to have both health and delicacy with sugar reducing products| FBIC Go! Innovation live broadcast Preview

When you are in a bad mood, everyone likes to eat something sweet. It can be seen that sweetness is indispensable in pleasing yourself. But the harm of excessive intake of sugar to human body is also obvious. How to reduce sugar intake while enjoying sweetness is a long-term research proposition in the food and beverage ingredient industry.
Dairy products and drinks are the first category to bear the brunt of the trend of sugar reduction. What is the demand of consumers for sugar reduction of these two products? Do you know the sweet pattern of sucrose? After reducing sugar, how to sweeten healthily?
From 14:00 to 15:00 on November 12, Zhang Yun, sensory and Consumer Insight Manager of dezhixin China, and Wang Min, a flavorer, will bring you new ways to reduce sugar and help you innovate sugar reducing products that have both health and delicious. Remember to come on time~
Scan the code into the group and listen to the live broadcast
Opening time: 14:00-15:00, November 12 (Friday)
Activity fee: Free
Sharing guests:
China sensory and Consumer Insight Manager
Doctor of food science, once engaged in R & D, sensory science, consumer research and analysis laboratory management in the world’s leading food companies. He has rich experience in the field of sensory and consumer research and analysis.
De Zhixin Chinese sweet flavorer
Graduated from the University of Nottingham with a master’s degree in food. It has more than ten years of experience in sweet flavoring, specializing in dairy products and sweet taste balanced flavoring. He has rich experience and knowledge on the modification of sweeteners and the flavor balance of food system after hypoglycemic.
Germany is one of the four largest fragrance companies in the world. Its headquarters is in Germany, and has more than 100 branches in Europe, Africa, the Middle East, Asia, the United States and Latin America. Dezhixin has many patents in taste balance technology and is good at balancing sweetness–   This includes optimizing sweet characteristics and masking or reducing the effects of bad odors and flavors.

Reprint authorization and media business cooperation: Amy (wechat: 13701559246);
Join the community: Cherry (micro signal: 15240428449).

Fbic222 global food and beverage Innovation Conference & the first Food Expo “new food era – brand ecology” will be held in Shanghai from May 31 to June 2, 2022. We invite you to witness it together. (click the picture to view the detailed introduction).

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