China Food

China maternal and Child Health Association santramo’s manual on infant absorption and scientific feeding in China was released!

As parents, they always want to give their baby better and more complete nutrition. Therefore, parents pay attention to brand, nutrition, ingredients and origin when choosing food for their baby But many parents ignore a very important point – the baby’s nutritional absorption. Can the baby absorb these sufficient nutrients efficiently? What indicators can judge the absorption effect? If the absorption is not good, how to improve it?

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With the original intention of making parents worry free and the baby grow better, the China maternal and Child Health Association and santramo jointly issued the manual on infant absorption and scientific feeding in China. It is understood that the manual was jointly written by Wu fan, deputy chief physician of Pediatrics of Beijing well-known women’s and children’s Hospital and Zhang Tian, deputy chief physician of Clinical Nutrition Department of Beijing well-known tertiary general hospital, and other authoritative experts in the field of maternal and child nutrition and health care. It aims to adopt scientific theories, authoritative data and professional operable methods, Let parents systematically understand the importance of baby’s digestion and absorption ability for growth.

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The content of the manual uses four parts to comprehensively and deeply show the nutrition absorption of babies aged 0-3. According to the segmented method of infant powder preparation, five aspects of the baby’s body development characteristics at each stage, common absorption problems, improvement and promotion methods, countermeasures for phased significant problems and baby growth milestones are described in detail. There are problems, methods and full dry goods. The book is also equipped with detailed popular science on the nutrients required by the baby and the length and weight curve of the baby aged 0-3, which is convenient for parents to monitor and compare the growth status of the baby in different periods.

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Product oriented to meet the diverse needs of consumers

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With the upgrading of the competition in the sheep milk powder industry, the national level has constantly refreshed the standards, which makes the sheep milk powder enterprises continuously improve their scientific research and production strength, and adapt to the market with the optimization of product quality to meet the needs of consumers. Santramo was listed in 2014 and became the first sheep milk powder brand registered through the national formula in 2017. In the past eight years, it has always paid attention to the healthy growth of Chinese babies, took improving the baby absorption rate as its mission, formulated solutions from multiple dimensions for the absorption and scientific feeding of Chinese babies, and firmly embarked on the road of product upgrading.

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It is reported that santramo milk powder is rich in A2 protein. Data show that A2 protein is more compatible with the baby’s intestines and stomach. In addition, the purple part on the tank is specially switched to green, which is more suitable for the raw material characteristics of pure goat milk protein + natural A2 protein. It is not difficult to see that the combination of A2 + goat milk is undoubtedly another progress in nutrition absorption of santramo.

With specialty as the wing, it helps to accelerate the development of sketches

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From the continuous upgrading of products to the linkage of China maternal and Child Health Association, we can see the innovation road of a high-quality brand. Judging from the release of the Handbook of absorption and scientific feeding of infants and young children in China, on the one hand, the contents of the handbook are comprehensive, detailed and easy to understand, which has high learning value for both parents’ parenting and relevant practitioners’ learning; On the other hand, from a professional point of view, the manual has made a detailed popular science on the advantages of sheep milk powder, and better assisted the consumer education of sheep milk powder market, thus boosting the sustainable development of sheep milk powder category. On the whole, this is not only the embodiment of santramo’s innovation, but also its empowerment to the industry.

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Innovation is the vitality of the brand. As the sheep milk powder brand fully built by Shengyuan group and the pioneer of sheep milk powder category, santramo has created its own core competitiveness through continuous improvement from brand to channel and products at the moment of continuous improvement of brand concentration. Today, when the industry is struggling, the maternal and infant industry has been empowered through cooperation with China maternal and Child Health Association. We have reason to believe that sheep milk powder and the whole milk powder market will usher in better development in the future!

(enterprise information)

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