China Food

Just now, Yili announced that it is stepping into the year of 100 billion yuan!

As Yili shares announced its 2021 report card today, the first “100 billion aircraft carrier” of dairy industry in China and even Asia was born.

According to the financial report, Yili shares realized a total operating revenue of 110.595 billion yuan in 2021, exceeding 100 billion yuan for the first time, an increase of 14.15% over the same period of last year; The net profit was 8.732 billion yuan, a year-on-year increase of 23.00%, with a strong growth momentum. It is worth noting that when Yili opened 100 billion yuan, the first quarter of this year also ushered in the strongest “good start” in history.

The first quarterly report released in the same period today shows that Yili achieved a total operating revenue of 31.047 billion yuan in the first three months of this year, a year-on-year increase of 13.47%; The net profit attributable to shareholders of listed companies was 3.508 billion yuan, a year-on-year increase of 24.08%.

Double digit growth in revenue and profit

The financial report shows that during the reporting period, the liquid milk business achieved an operating revenue of 84.911 billion yuan, a year-on-year increase of 11.54%; The business of milk powder and dairy products achieved an operating revenue of 16.209 billion yuan, a year-on-year increase of 25.80%; The cold drink business realized an operating revenue of 7.161 billion yuan, a year-on-year increase of 16.28%.

In addition, cheese, butter, mineral water, formula milk and other businesses have maintained rapid growth. The sales revenue of key products such as Jindian pure milk, amuxi normal temperature yogurt, jinlingguan infant formula milk powder, qiaolezi ice cream, QQ star children’s milk and Yili children’s cheese stick increased by 15.83% over the same period of last year, and the market share continued to increase.

It is understood that at present, Yili has 11 brands with annual sales of more than 1 billion, including Yili, amuxi, Jindian and excellent sour milk. Among them, the annual sales of amuxi, Yili and Jindian exceed 20 billion yuan. In addition, Yili also has 10 sub brands of more than 1 billion, such as Shuhua, Zhixuan and qiaolez.

It is not difficult to find that innovation is still an important “magic weapon” for Yili to drive growth.

The financial report shows that “jinlingguan new infant formula”, “xinhuoshan bottom series formula” and “Jindian A2” β- The income of new products represented by casein organic pure milk “,” Shuhua milk selenium rich series functional milk “,” yilizhen concentrated high calcium milk “,” Changqing black standard protein time “,” QQ star children’s growth formula sheep milk powder “,” qiaolez qiaohazelnut orange ice cream “,” yogurt bubble milk “accounted for 13.4%.

Since last year, Yili has launched Jindian A2 β- Casein organic pure milk, Miaozhi cheese snack kazhi crisp, Shuhua selenium rich lactose free milk, amx cheese pop ball, amx beauty yogurt and other innovative products. The company’s plant selection brand, which is the main selling point of plant-based products, has launched a variety of products such as oat milk, soybean milk and plant yogurt.

Xiaoshidai noted that since this year, Yili has launched a number of new products, including “Jindian ultrafiltration milk”, “anmushi cheese explosion ball”, “Chang light protein time”, “jinlingguansenamu organic milk powder” and the first tea drink “tea and tea search”.

Gold collar crown breaks 10 billion

It is worth noting that the annual report shows that the annual sales revenue of Yili’s infant formula brand jinlingguan has exceeded 10 billion.

“Nielsen zero research data show that the market share of the company’s retail sales of infant formula has increased by 1.4 percentage points year-on-year, and the growth rate ranks first in the market.” Yili’s annual report also shows that in 2021, the company’s R & D investment reached 601 million yuan, a year-on-year increase of 23.39%,

In terms of infant formula business, Yili’s entry into Aoyou last year has become one of the most concerned events in the milk powder industry.

Last October, Yili announced the acquisition of 34.33% equity of Aoyou for HK $6.245 billion, becoming the largest single shareholder of the latter and comprehensively overweight the layout of infant formula. By the end of the tender offer on March 17 this year, Yili’s shareholding ratio had increased to about 59.17%, becoming the controlling shareholder of Aoyou.

According to the Euromonitor data quoted in the research report released by Everbright Securities last month, in 2021, the market share of Aoyou and Yili infant powder by sales was 6.3% / 6.2% respectively, and the total market share was 12.5%. The combined market share of the two ranked second in the industry.

Huachuang Securities pointed out in a research report that at present, milk powder is in the window period of market share improvement, Yili milk powder business has started high growth potential, and the implementation of M & a Aoyou will further strengthen the foundation of milk powder operation.

In addition, in February this year, Yili jinlingguan announced that the first batch of milk powder passed the “new national standard”, which won a more sufficient time window for it to break through the competition in the milk powder market.

Last year was a year when Yili’s revenue exceeded 100 billion. At the same time, it was also the first year to improve the strategic layout of the “post 100 billion era” and accelerate towards the medium and long-term strategic goal of “entering the top three of the global dairy industry in 2025 and achieving the first in the global dairy industry in 2030”. What acceleration will Yili run this year? Let’s wait and see.

Pay attention to “xiaoshidai” (wechat: foodinc) “and reply to” Yili “to see the wonderful news.

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