China Food

Kellyone promotes a new product of pure tea, musk enters the catering industry… | a week’s hot news


foodaily picks up the most important and valuable new product information and news information in the food industry on time every week, including all companies that may change the industry.

新产品
1. Kellyone promotes a new product of pure tea, which is fresh-keeping and flavor locking by nitrogen dropping process
2. Aiming at the summer scene, Nestle coffee launched three new products
3. The third set of mountain spring water in the three and a half meal drinking series is carried by black coffee lovers
4. Lethun released two new products: Wow milk extract and 0 series yoghurt, and didi purely protects health
5. Sanyuan launched the ultimate 1+1 original double protein pure milk, with Youhuo process as a guardian A2 β- Casein activity
6. Fali catering market, buff x launched the delivery series breakfast rice soup
7. Wangwang fixxbody provides new Oatmeal Milk and roasted oatmeal to create a fragrant and good taste
8. Huaxi biological black zero new pulp fruit vinegar plant drink, 16 kinds of essence to awaken the inner goddess
9. Dongpeng beverage promotes new bubble special drinks and further constructs the “energy +” product matrix
公司新闻
10. The halogen snack brand Lamo Hali completed tens of millions of yuan of angel round financing, led by illuma capital
11. Oatmeal beverage brand has won strategic investment, and the investor is new hope dairy
12. Wine brand wimo Portugal has won millions of dollars of pre-A round financing to become China’s own wine brand
13. Instant chicken breast brand muscle little prince completed a round of financing of tens of millions of yuan, and built up a healthy food track
14. Musk enters the catering industry, Tesla applies to open a restaurant in Hollywood
15. Coca cola may promote the new packaging of “bottle cap tied to the bottle”
The

1、KellyOne推纯茶新品一茶,滴氮工艺保鲜锁味

The
Foodaily found that the new product of the pure tea series launched in the flagship store of kellyone tmall was oolong tea, which was divided into two types, namely, spring at the age of seven and Qilan at the age of seven. The new product has 0 sugar and 0 calorie. In terms of raw materials, Baodao sijichun fresh leaves and Anxi Tieguanyin are used in spring at the age of. After 7 processes, it is slightly baked and flavored to make it have the fragrance of flowers and fruits, and the throat rhyme is sweet at the entrance; Ningfang Qilan is made of Baiya Qilan and Xuelan Oolong from the highest mountain in Southern Fujian. The process of intermittent low-temperature slow baking is used for many times. The baking flavor is rich, the soup is golden and bright, and the taste is mellow and fragrant. At the same time, it is packaged in exquisite aluminum cans, and the nitrogen dropping process is used to keep fresh and lock the taste, which is convenient for recycling. The current price is 330ml*12 bottles /145.9 yuan.
The
Source: kellyone flagship store
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2、瞄准夏日场景,雀巢咖啡连推三款新品

The
On May 26, Nestle instant coffee qingtihao coconut latte was launched to welcome the summer. The newly selected imported coffee beans are matched with New Zealand milk, and the addition of green extract and coconut flavor stimulates layers of fruit aroma. Now tmall flagship store sells 268ml*15 bottles /79.9 yuan.
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Image source: Nestle
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In addition, Nestle also introduced the new cold extract series of roaming cream cloud lattes and clear black original flavor sugar free. It selected Arabica beans and baked them with an imported Lilla baking machine. Fine grinding creates a better flavor. Roaming cream cloud latte is added to New Zealand milk source, which tastes mellow, sweet but not greasy; The original taste is more pure, with 0 sugar and 0 fat, which is more refreshing. Now the price of both models is 280ml*15 bottles /149 yuan.
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Image source: Nestle
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On May 26, Nestle coffee added three new products of light coffee daydream series, and the sugar reducing formula drove away the excess burden. The light and original flavor of Fulei brings a cloud like fluffy and soft taste experience; Oatmeal extract, Fulei white and milk fragrance; Light coconut collides with milk, and the fragrance of white coconut is rich. You can get a beautiful coffee experience by simply brewing. Now, it is sold for 58.5 yuan in 3 boxes of any combination.
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Image source: Nestle
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3、三顿半推出配饮系列第三设定山泉水,为黑咖啡爱好者搬运而来

The
On May 27, Santun semi official announced that the third bottle of mountain spring water in the matching series was specially designed for black coffee lovers, and the opening and volume of the bottle were specially designed to make the integration process more convenient. The water in it is weakly alkaline water with pH value between 7.2 and 8.2. With the mineral elements in the deep rock spontaneous spring, the taste will be more delicate and soft when it is combined with the super instant coffee. It is recommended to match with the digital series. No. 1-3 is a clean and bright cold extract texture; No. 4-6 is a proper cup of classic American style; No. 0 and No. 7 will slightly enlarge the style features. The new product was officially launched on tmall at 8:00 p.m. on May 31, with a capacity of 300ml and 12 bottles. The price includes the freight of SF.
The
Picture source: three and a half meals
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4、乐纯发布WOW萃乳、0系列酸奶两款新品,滴滴纯粹守护健康

The
On May 25, Lechun released the first high-power concentrated milk wow milk extraction, which cut into the tea and coffee matching scene. The ingredients are still clean, only 1.5 times pure milk. The membrane filtration purification technology is used to optimize the composition of reconstituted milk, concentrate protein and calcium, and optimize the excess fat and sodium. Each 100g of milk protein is up to 4.5g, and the sodium is 60% lower than the national standard. The taste is sweet and can be drunk directly. It is also more refreshing with coffee or milk tea. The tasting period is 180 days. Now tmall flagship store sells for 200ml*10 boxes /79 yuan.
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Photo source: Lechun food flagship store
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In addition, lethun will launch a 0-0 sucrose series bottled yoghurt, which uses natural plant extracts to crystallize fructose, which has the sweetness and non cariogenic properties similar to sucrose, and will hardly cause the increase of blood glucose; Yogurt contains 8 kinds of star strains, and the whole process cold chain distribution guards the activity of strains. The current pre-sale price is 950ml*2 bottles /79 yuan.
The
Photo source: Lechun food flagship store
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5、三元推出极致1+1原生双蛋白纯牛奶,优活工艺加持守护A2β-酪蛋白活性

The
On May 26, Sanyuan launched the new product acme 1+1 Youhuo native double protein pure milk. The milk source came from more than 600 purebred A2 cows carefully selected, and FVN Youhuo process was adopted to retain more active protein. The calcium content of each 250ml package was 275mg β- Lactoglobulin 125mg, A2 β- Casein 2.2g and high-quality milk protein 8g. Standardized production lines are used from milk taking to bottling. The whole process is sterile, safe and healthy.
The
Photo source: Sanyuan food flagship store
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6、发力代餐市场,Buff X推出送理系列早餐米稀

The
Recently, buff x launched the breakfast delivery series rice thin to nourish the stomach. The new product features Changbai mountain ginseng, Henan Wenxian tiebang yam, Yunnan Poria cocos and other stomach nourishing ingredients. After ultra-fine grinding technology and low-temperature dynamic extraction, it is a new product of ancient recipes to alleviate the stomach health problems caused by skipping breakfast, working overtime and drinking.
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Source: buffx flagship store
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7、旺旺FixXBody上新燕麦奶,烘烤燕麦粉造就喷香好味道

The
On May 23, the official of Wangzai club announced the new fixxbody Oatmeal Milk. 80% of the new raw oatmeal is roasted, which brings a unique baking aroma. The content of oatmeal is not less than 13%. The enzymatic hydrolysis technology brings a light sweet taste. The heat per 100ml is 65kcal, which is suitable for direct drinking, with coffee, tea and other drinking methods. The price of tmall flagship store is 125ml*20 boxes / box /69.9 yuan.
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Image source: fixxbody flagship store
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8、华熙生物黑零上新浆果醋植物饮,16种精华唤醒内在女神

The
Recently, black zero, a subsidiary of Huaxi biology, launched a berry vinegar plant drink. Six traditional essence such as black mulberry, longan, red jujube and ginger are selected for new products; Six kinds of forest berries such as BlackBerry, cranberry, blackcurrant and Mangosteen are added, and three kinds of mixed dietary fibers such as white kidney bean fiber, inulin and polydextrose are contained. Five kinds of fruit vinegar such as apple vinegar, Pineapple Vinegar and malt vinegar are also added. Three maintenance systems, 16 kinds of essence, low sugar and high fiber are added from the inside to the outside, making it ruddy. Now tmall flagship store sells at 100ml*14/ box *4 boxes /389 yuan.
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Image source: Black zero flagship store
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9、东鹏饮料推新品气泡特饮,进一步构建“能量+”产品矩阵

The
Recently, Dongpeng beverage launched the first new Dongpeng bubble special drink in 2022, and it was officially declared to be the official energy drink designated by KPL champion glory professional league. The bubble special drink adds beishuang bubbles on the original basis, which is more in line with the needs of young people at present. At the same time, the bottle shape and packaging are also more youthful and bright in color. At present, Dongpeng tmall flagship store sells for 500ml*24 bottles /108 yuan.
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Photo source: eastroc Dongpeng flagship store

10、卤味零食品牌辣么卤力完成数千万元天使轮融资,由启赋资本领投

The
It is reported that the halogen snack brand Lamo Hali has completed tens of millions of yuan of angel round financing, led by illuma capital and followed by Shenzhen small and medium-sized venture capital company. This round of financing is mainly used for product R & D, supply chain upgrading, talent building, brand building, etc.
The
Lamo Hali was founded in 2021. Relying on big data mining as the research and development foundation, Lamo Hali is committed to creating a meal halogen series product with basic style and resonance with the soul for generation Z. the brand was once listed in Top100, a cutting-edge brand in tmall’s sub category.
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Source: hot goods warehouse
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11、燕麦饮品品牌一番植获战略投资,投资方为新希望乳业

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The oat beverage brand Yizhi has recently obtained strategic investment from new hope dairy.
The
Fanzhi, founded in August, 2020, is a young and dynamic start-up company. It is committed to the research, development, production and sales of food and beverage products based on plant protein, and to building plant-based products and brands loved by Chinese young people. The company’s main product is fresh oat milk with low temperature. At present, the products are mainly sold in offline channels represented by HEMA and online channels mainly represented by tmall and JD.
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Image source: tmall
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12、葡萄酒品牌wimo葡刻获数百万美元Pre-A轮融资,做中国自己的葡萄酒品牌

The
Recently, the wine brand wimo Portugal has completed a multi million dollar pre-A round of financing, which is exclusively invested by kindergarten green kindergarten. MT ventures, the first US dollar fund of green kindergarten, is co sponsored by iqiyi support, focusing on early investment in consumption and culture.
The
Wimo Portugal was founded in 2021. It hopes to make wine through the logic of FMCG, adjust the supply chain mode, and continuously improve the stability of products, focusing on food and wine products for Chinese young people. Its products focus on offline channels, and have been successfully settled in thousands of restaurants, bars and supermarkets.
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Source: 36 krypton
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13、即食鸡胸肉品牌肌肉小王子完成数千万元A轮融资,蓄力健康食品赛道

The
According to the official report, the instant chicken breast brand muscle little prince has completed a round of financing of tens of millions of yuan, which is exclusively invested by the well-known US dollar fund. Financing is used for core links such as product innovation and iteration, and deep cultivation of supply chain construction.
The
Muscle little prince was established at the end of 2017. It is the only self owned supply chain brand of instant chicken breast meat in the industry. Relying on the meat production base in Shandong, it has a 100000 level purification production workshop, a number of HACCP certification standards and a number of innovative production processes. In terms of channels, mature online Omni channel laying has been formed. In 2022, it will vigorously penetrate offline channels and come to consumers.
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Source: muscle Prince Official Website
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14、马斯克进军餐饮业,特斯拉申请在好莱坞开设餐厅

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On May 19 local time, Tesla submitted a document about Tesla restaurant to Los Angeles. The restaurant will be located at 7001 Santa Monica street in Hollywood and will be open 24 hours a day. The 9300 square foot restaurant reportedly includes a drive in theater and a 28 Bay super charging station.
The
The building plan shows that this is a two-story restaurant with more than 200 seats indoors and outdoors. Outdoor seats can directly see two tall led movie screens. Food can also be delivered directly to the guest’s car. Tesla did not provide more details about the opening date or menu of the restaurant, nor did it respond to requests for comment.
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Image source: redian news
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15、可口可乐或将推行“拴在瓶身上的瓶盖”新包装

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It is reported that Coca Cola is considering to promote a new package in the UK that fastens the bottle cap of carbonated beverages to the bottle body, so as to help consumers recycle the empty bottles of Coca Cola, and the bottle cap will not be discarded separately.
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Coca Cola also said that by the beginning of 2024, the plastic bottles of its Coca Cola, Coke Zero sugar, diet coke, Fanta, Sprite and Dr Pepper will adopt this design. The package may only be promoted in the UK.
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Image source: CNN business
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